Join Us 
Business Updates: The Indian stem cell business LifeCell has launched AreoVeda as a brand of skincare innovation tailored for pregnant women, new mothers, and newborn babies. The new brand goes live with a Direct to Customer e-commerce store.
Taru Mayur, a co-founder of AreoVeda quoted by India Retailing, said, “The time is ripe for the introduction of the skincare brand to adhere to advanced cellular testing methods in order to ensure safety and efficiency of the products. We are excited to introduce our products, and we are sure that our customers will come to see us as a reliableally that they can trust during this beautiful phase of life.”
AreoVeda’s skincare line is the first company making products that target treating beauty and wellness issues associated with pregnancy and birth. It diseases one battles as a result of human struggles such as dryness, acne, and pigmentation in women and diaper rashes, eczema, and cradle cap in newborn babies.
The advantage to each product is that every one of them, manufactured under the name of AreoVeda, comes with and will continue to have 10 cellular tests on lab-grown human skin cells in LifeCell’s lab. This proves, or its intention is to prove, that the products are not just beneficial but also harmless to the human skin. The products are also free from toxins and made using 98% natural ingredients, said its Facebook page.
According to the information on the website, it is the country’s first and largest stem cell bank. LifeCell opened in 2004 in Chennai and deals in a broad spectrum scope of reproductive and sexual healthcare services.
